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Strategic Plan for 2025-2028
CRLA Strategic Plan 2025–2028
 
Pillars: Member Experience, Communication, Branding, and Optimization.

Open Forums — Save the Date

In the meantime, please save the date for the open forums below. All forums will be 3–4pm Eastern Standard/Daylight Time.

  1. January 30th – Member Experience (Click here to join)
  2. February 27th – Communication
  3. March 27th – Branding
  4. April 24th – Optimization

 

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Questions? Feedback?

Use the survey link here

 

Member Experience

Engagement, retention, belonging, professional development, and MyCRLA as a community hub.

  Open Pillar →

Communication

Clear, consistent, accessible messaging and communication systems that strengthen alignment and reach.

  Open Pillar →

Branding

Identity consistency, visibility, and value proposition across channels, programs, and stakeholder groups.

  Open Pillar →

Optimization

Systems, governance, data practices, and operational efficiency to keep CRLA sustainable and scalable.

  Open Pillar →

Sponsors